Business & Finance Electronic Commerce

How to Increase Web Traffic

Would you like to know how to increase web traffic, but don't have the slightest clue how to get started? Don't worry, it's not as difficult or complex as you may think.
It will require that you know and understand a few key concepts, and then effectively implement them for your own strategies.
Once you understand and implement these concepts, you will find your web site traffic increasing consistently.
The brilliant part about this is that you are building a solid foundation that will not be washed away with tomorrow's next new invention.
How to Increase Web Traffic Tip 1: Article marketing is a very powerful way to increase traffic to your websites.
Articles are informative pieces that answer the many questions in your prospect's mind.
Although you generally want your articles to be about the products and services you offer, most people don't like to read advertisements masked as an article.
Therefore, it's best to provide information that can help make your prospect's life easier.
If for example you're in the business of auto repair and you'd like to get more traffic to your site.
Your articles could give advice on how to maintain one's car.
Perhaps you could give a step-by-step instruction on how to change the oil, bleed the brakes, or change a tire.
You could even do a comparison review on certain kinds of car tires.
Through article marketing, you will be sure to not only increase your website traffic, but also have high quality leads visiting your site.
How to Increase Web Traffic Tip 2: Pay Per Click Advertising is one of the best new inventions of modern marketing.
Google and Yahoo both offer pay per click advertising for businesses.
This involves selecting relevant keywords and bidding on them, so that you show up on the first few pages of the search engine results.
If you do a basic search on any keyword, you'll notice that there are sponsored advertisements for sites on the top and right hand side.
This is where your ads will appear with pay per click campaigns.
This is to key to understanding how to increase web traffic.
How To Increase Web Traffic Tip 3: Social networking, also known as Web 2.
0 is being used by big giants as well as small time mom and pop shops.
The possibilities are huge with social networking, but it pays to thoroughly understand the mindset of the social networking platform.
You will not be able to just bombard people with tons of advertisements until they break down and buy from you.
That's not how it works, so the line between marketing and social online etiquette has to be towed.
MySpace, Facebook, Twitter, and Friendster are just a few examples of social networking.
In summary, increasing the traffic to your websites is going to take time, energy and patience.
The same principles that apply offline will apply online, namely providing valuable information to your consumer market.
Knowing how to increase web traffic will result in increased visitors, increased sales and ultimately increased profits for your business.

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