Business & Finance Advertising & sales & Marketing

Beginner"s Guide to Aerial Video

What is aerial video? Aerial video is, quite literally, a moving image captured from the air.
With today's modern technology, it is almost always captured with unmanned aerial systems - or 'drones' as they are more commonly known.
These drones are lightweight remote control aircraft that can support a video camera; they have created a fantastic opportunity to capture shots, previously only available from a very expensive helicopter.
This is fantastic, as it means even companies with smaller budgets can achieve really very impressive looking corporate video.
How will aerial video benefit my business? By having a business video with such eye-catching video production, it is much more likely to engage with your clients and keep their attention.
This will help to increase sales conversions or brand appeal after viewers watch your business video.
Aerial video is a superb opportunity to stand amongst the crowd and the competition to create a striking first impression of your business.
Alongside this, it offers a fantastic opportunity to showcase your location's advantages, access, and surrounding features from angles not previously available.
Who can produce aerial video for my business? There are a few specialist video production companies out in the market, however, nearly all professional video production companies offer it alongside their normal video production services - either in-house or by bringing in a freelancer.
It is advised however to thoroughly research at least three providers of aerial video production companies for quotes and for what they can offer.
Try to be as detailed as possible when conveying what you require in order to acquire a more accurate idea of costs, timescales, etc.
Surely aerial video is expensive? Like any business video production project, due to its bespoke nature it is impossible to define an exact budget.
As you may or may not know, business video is not and has never been 'cheap', yet looked at as an investment it offers almost unmatched value for money in marketing terms.
With such a huge amount of possible uses, it is incredibly versatile in its ability to reach potential customers in a way no other marketing method can.
The cost of aerial video can vary due to the complex nature of some jobs.
If your shoot is relatively simple then it would be realistic to expect to have a short 90 second basic corporate video filmed in under a day, however, as always it is best to give your local aerial video specialist a call to get an idea of pricing.

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